Webflow

Senior Product Designer, Growth (Activation)

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What Webflow is looking for in applicants

Webflow is a visual development platform that empowers people to create incredible experiences on the web without needing to know how to code.

This role on our Product Growth team will partner closely with Engineering, Product, and Data Science to improve the experience of our customers learning and using Webflow. You will design experiments to connect our customers to product value, improving activation, adoption and retention, as well as generate learnings to uncover more opportunities to improve our product. This is a fast-paced team with ambitious goals and your work will directly impact the core of our mission: to enable everyone to create for the web.

About the role 

  • Location: San Francisco HQ or US Remote
  • Full-time

As a Senior Product Designer on Growth, you’ll …

  • Design experiments based on qualitative and quantitative data to solve customer pain points and drive business outcomes
  • Rapidly iterate as your team ships A/B tests, translating experiment outcomes and customer research into new insights and experiments
  • Collaborate with other designers, as well as Product Management and Engineering, to explore complex problem spaces and evaluate tradeoffs
  • Deliver high-fidelity UI and UX specs to clearly communicate requirements to your team
  • Regularly engage with customers to develop a thorough understanding of their needs and pain points

That said, these responsibilities are just the start! At Webflow, we encourage you to contribute wherever your interests take you — and shape your role accordingly. And this isn’t just a philosophical bent: we actually give you 4 hours a week (10% of the work week) to pursue passion projects outside of your role responsibilities. 

About you 

You’ll thrive as a Senior Product Designer on Growth if you:

  • Have past experience designing experiments to drive learnings or evaluating designs through A/B testing
  • Are a natural experimenter, eager to try and learn from failures
  • Can leverage quantitative data to inform your design decisions
  • Are able to manage projects autonomously and serve as a design expert with the Growth development team
  • Are an advocate for customers and the value of a design-led approach

If you don’t meet 100% of the above qualifications, you should still seriously consider applying. Studies show that you can still be considered for a role if you meet just 50% of the role’s requirements.

About us 

At Webflow, we believe that what we’re doing doesn’t define our success — so we focus on our “why" and "how".

Our Mission

To empower everyone to create for the web — and lead impactful, fulfilling lives while we do it.

Our Core Behaviors
  1. Earn customer trust
  2. Get it done, do it right
  3. Practice candor with care
  4. Dream big, ship often

Our commitments to you 

  • We’ll pay you! This is a full-time, salaried position that includes equity
  • We’ll invest in your physical and mental well-being with health, dental, and vision benefits and a monthly stipend for health and wellness expenses 
  • We’ll pay you to take a vacation … seriously. We’ll give you a $1,000 bonus for taking your first vacation with us that is more than 5 days 
  • We offer flexible parental leave 
  • We provide remote employees with the equipment they need to create a great remote work environment 
  • We will offer you the support you need to help you grow as an impactful Senior Product Designer and a human being 

Ready to apply?

If you share our values and enthusiasm for empowering the world, we’d love to review your application! We promise we do take the time and care to review every application we receive. However, as much as we wish we could interview everyone who submits an application, we cannot guarantee an interview or feedback due to the unprecedented volume of applications we are receiving today. We are rooting for you, and hope you do consider applying.

Please note that a background check and employment verification is required for this position. We may obtain one or more background screening reports about you, solely for employment purposes. 

Want some tips on how to get an interview at Webflow?

What is Webflow looking for?
If this role looks interesting to you, a great first step is to understand what excites you about the team, product or mission. Take your time thinking about this and then tell the team! Get in touch and communicate that passion.
What are interviews for Senior Product Designer like?
Interview processes vary by company, role and team. The best plan is to see what others have experienced and then plan accordingly.
How to land an interview at Senior Product Designer?
A great first step is organizing your path to an offer. Check out Kiter for tools to get started!