Ramp

Senior Brand Strategist

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What Ramp is looking for in applicants

Ramp is building the next generation of finance tools—from corporate cards and expense management, to bill payments and accounting integrations—designed to save businesses time and money with every click. Over 5000 businesses are spending an average of 3.3% less and closing their books 8 times faster, thanks to Ramp’s finance automation platform that enables billions of dollars of purchases each year.

Founded in 2019, Ramp has seen nearly 10x year-over-year growth which has led to a valuation of $8.1 billion in just over 3 years. Its investors include Founders Fund, Stripe, Citi, Goldman Sachs, Coatue Management, D1 Capital Partners, Redpoint Ventures and Thrive Capital, as well as over 100 angel investors who were founders or executives of leading companies. The team is made up of talented leaders from some of the leading financial services and fintech companies—Capital One, Stripe, Affirm, Goldman Sachs, American Express, Visa—as well as high-growth technology companies like Facebook, Spotify, Zendesk, Uber, Dropbox, and Instacart. Recently named Fast Company’s most innovative finance company, Ramp is NYC’s fastest-growing startup and America’s fastest-growing corporate card.

About the Role

We’re looking for a Senior Brand Strategist to join our growing Brand team. The Senior Brand Strategist is responsible for sharpening our company positioning, conducting research, and uncovering and synthesizing category insights with customer insights. You’ll work iteratively with a cross-functional team to define how we articulate our product creatively and cogently out in the world. We’re looking for a strategic thinker and problem solver who is able to drive alignment across different functions, inspire conversations and find new ways to bridge analytical thinking with creative expression. 

The ideal candidate should be open-minded, kind, and deeply committed to creating holistic brand experiences.

What You’ll Do

  • Craft our differentiation strategy
  • Define, shape and often lead the internal conversation around our brand, audience, and market
  • Create and lead processes that align internal stakeholders around a core set of insights that will inform creative work
  • Develop strong relationships with founding team, Product, Growth, and Sales to gather insights that will inform innovative and world class creative work
  • Uncover insights that serve as the foundation for inspired, smart, and influential creative
  • Draft briefs that drive internal alignment and inspire both internal and external creative teams
  • Lead projects, providing strategic direction to marketing and creative teams across all aspects of the creative process
  • Develop guidelines and socialize strategies to enable cross functional partners

What You Need

  • Minimum 7 years of relevant experience
  • Minimum 5 years of creative strategy at agencies or related experience in-house
  • Degree in business, marketing, branding, communication or related field required
  • Demonstrated experience driving research projects, customer interviews, and developing methods for gathering data
  • Experience leading meetings, brainstorms, and discussions
  • Strong communication and research skills
  • Excellent collaboration and presentation skills
  • Be a self starter and proactive
  • Ability to estimate timelines and manage time effectively
  • Navigate ambiguity in a fast paced environment
  • Communicate and build strong relationships with senior partners across the company
  • Present and communicate your ideas clearly and effectively
  • Synthesize disparate information into insights and organize into opportunities
  • Make complexity feel simple, approachable, and understandable to everyone

Nice to Haves

  • Fluent in qualitative and quantitative research—ability to pull out key insights that can inspire creative teams
  • A natural storyteller who can help people see old problems in new ways
  • Navigates ambiguity with confidence, comfortable juggling several projects, and working independently
  • Experience working with in-house brand teams
  • A good team player, with a positive and passionate attitude

Ramp Benefits (for U.S. based employees)

  • 100% medical, dental & vision insurance coverage for you
    • Partially covered for your dependents
    • OneMedical annual membership
  • 401k (including employer match)
  • Unlimited PTO
  • Annual education reimbursement
  • WFH stipend to support your home office needs
    • LG UltraFine 5K Display for your home office
  • Monthly wellness stipend; Headspace annual membership
  • Parental Leave
  • Relocation support

Want some tips on how to get an interview at Ramp?

What is Ramp looking for?
If this role looks interesting to you, a great first step is to understand what excites you about the team, product or mission. Take your time thinking about this and then tell the team! Get in touch and communicate that passion.
What are interviews for Senior Brand Strategist like?
Interview processes vary by company, role and team. The best plan is to see what others have experienced and then plan accordingly.
How to land an interview at Senior Brand Strategist?
A great first step is organizing your path to an offer. Check out Kiter for tools to get started!