Marketing Campaign Specialist (Europe)

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What Strava is looking for in applicants

About the role:

Strava is the leading social platform for athletes and the largest sports community in the world, with over 95 million athletes in 195 countries. If you sweat you’re an athlete, and Strava’s mobile apps and website connect millions of active people every day!

Strava is looking for a marketing operation professional to join our expanding European team. In this role, you will support our regional marketing and growth initiatives through our owned email, push and in-app marketing channels, working closely with the European growth team, local country managers as well as our global US-based CRM team. You will work on ad-hoc messaging campaigns as well as programmatic lifecycle initiatives, that help our users discover and engage with the rich local Strava community and product. This position is a great opportunity for someone looking for their next challenge supporting a hyper-growth start-up that is dedicated to building a great experience for our athletes globally.


You’re excited about this opportunity because you will:

  • Support the operational execution of our email, push, and in-app marketing campaigns.

  • Work cross-functionally with strategic stakeholders, design, localization to develop highly impactful, targeted and personalized campaigns for the European Strava athletes/users.

  • Meet campaign launch deadlines, balance multiple projects, proactively communicate delivery status and navigate issues.

  • Ensure that all campaigns are launched 100% error-free, with correct targeting, message and design.

  • Support larger global CRM team initiatives and collaborate on the marketing launch calendar, ensuring balance across regional and global initiatives.

  • Identify opportunities for testing, improvements and optimisations with a focus on local markets.


We’re excited about you because:

  • 1-2 years of professional experience in a marketing operations role or equivalent work experience

  • You have a keen understanding of email marketing, with hands-on experience building and launching campaigns.

  • You are highly analytical with the ability to drive and translate insights into relevant strategies and tactics for execution with basic knowledge of SQL

  • You possess an excellent understanding of GDPR rules and regulations

  • You have a working knowledge of HTML and CSS for developing and adapting email templates

  • You are a self-starter and proactively seeking out areas for improvement with high attention to detail, organized, and methodical in your approach

  • Have an eye for marketing content, copywriting and design.



  • Additional languages Dutch, French, German, or Spanish

  • Ad-operations experience

  • Previous experience working with colleagues or clients located globally


About Strava

Strava is Swedish for “strive,” which epitomizes who we are and what we do. We’re a passionate and committed team, unified by our mission to connect athletes to what motivates them and help them find their personal best. And with billions of activity uploads from all over the world, we have a humbling and audacious vision: to be the record of the world’s athletic activities and the technology that makes every effort count.

Strava builds software that makes the best part of our athletes’ days even better. And just as we’re deeply committed to unlocking their potential, we’re dedicated to providing a world-class, inclusive workplace where our employees can grow and thrive, too. We’re backed by Sequoia Capital, Madrone Partners and Jackson Square Ventures, and we’re expanding in order to exceed the needs of our growing community of global athletes. Our culture reflects our community – we are continuously striving to hire and engage diverse teammates from all backgrounds, experiences and perspectives because we know we are a stronger team together.

In light of the global pandemic, Strava is currently working in a fully remote capacity. As always, we remain committed to fully supporting our employees, especially their mental health and wellbeing, through these challenging times. Despite challenges in the world around us, we are continuing to grow camaraderie and positivity within our culture and we are unified in our commitment to becoming an antiracist company. We are differentiated by our truly people-first approach, our compassionate leadership, and our belief that we can bring joy and inspiration to athletes’ lives — now more than ever. All to say, it’s a great time to join Strava!

Strava is an equal opportunity employer. In keeping with the values of Strava, we make all employment decisions including hiring, evaluation, termination, promotional and training opportunities, without regard to race, religion, color, sex, age, national origin, ancestry, sexual orientation, physical handicap, mental disability, medical condition, disability, gender or identity or expression, pregnancy or pregnancy-related condition, marital status, height and/or weight.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

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For more information on compensation and benefits, please click here.

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Want some tips on how to get an interview at Strava?

What is Strava looking for?
If this role looks interesting to you, a great first step is to understand what excites you about the team, product or mission. Take your time thinking about this and then tell the team! Get in touch and communicate that passion.
What are interviews for Marketing Campaign Specialist (Europe) like?
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How to land an interview at Marketing Campaign Specialist (Europe)?
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