Conviva

Product Marketing Manager, Advertising Insights

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What Conviva is looking for in applicants

Have you streamed a program on Disney+, caught the latest binge-worthy series on Hulu, or tuned in for NFL highlights on social media? If the answer is yes, you have already benefitted from Conviva’s technology.

At Conviva, we create the technologies and standards driving industry transformation and streaming growth worldwide. It’s not about the data, it’s about what you do with it. As the leader in census, continuous measurement and engagement for streaming, Conviva measures in excess of 500 million unique viewers watching 200 billion streams per year with 3 trillion real-time transactions per day across more than 180 countries. Our platform is designed to deliver the insights our customers need to understand their business and focus on what matters. Join us as we make streaming better.

 

What you get to do:  

  • Conduct market/competitive research to identify trends and competitors.
  • Gather sales feedback, and interview customers in key industries to develop a deep understanding of the target buyer, end users, their key use cases, and key pain points.
  • Analyze Conviva data to create content.
  • Partner with customer marketing and success teams to identify and facilitate customer stories and testimonials.
  • Partner with sales enablement to train sales team.
  • Work with demand generation and account based marketing teams on campaigns to drive pipeline.
  • Support execution of GTM plan.
  • Build product messaging for customer meetings, develop boiler plate language on product, support RFP responses.
  • Create content to promote product in market.

What you bring to the role:

  • Passion for adverting. 
  • 4+ years of work experience in relevant marketing, sales or customer success roles, preferably in ad tech, measurement or streaming publisher. 
  • Ability to partner across teams and track progress.
  • Organizational skills and bias towards action.
  • Demonstrated mix of creative and analytical skills; proven ability to succinctly synthesize research and provide recommendations in a clear, digestible way.
  • Hands-on ability to build a range of marketing assets, including slide pitch-decks.
  • Passion for technology.
  • Dynamic, confident personality with ability to define and drive project execution amidst multiple priorities and goals.
  • Ability to project manage.

 

Conviva is the leader in streaming media intelligence, powered by its real-time platform. More than 250 industry leaders and brands – including CBS, CCTV, Cirque Du Soleil, DAZN, Disney+, HBO, Hulu, Sky, Sling TV, TED, Univision, and WarnerMedia – rely on Conviva to maximize their consumer engagement, deliver the quality experiences viewers expect and drive revenue growth. With a global footprint of more than 500 million unique viewers watching 150 billion streams per year across 3 billion applications streaming on devices, Conviva offers streaming providers unmatched scale for continuous video measurement, intelligence and benchmarking across every stream, every screen, every second. Conviva is privately held and headquartered in Silicon Valley, California, with offices around the world. For more information, please visit us at www.conviva.com.

Want some tips on how to get an interview at Conviva?

What is Conviva looking for?
If this role looks interesting to you, a great first step is to understand what excites you about the team, product or mission. Take your time thinking about this and then tell the team! Get in touch and communicate that passion.
What are interviews for Product Marketing Manager like?
Interview processes vary by company, role and team. The best plan is to see what others have experienced and then plan accordingly.
How to land an interview at Product Marketing Manager?
A great first step is organizing your path to an offer. Check out Kiter for tools to get started!