Alku

Digital Marketing Specialist

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What Alku is looking for in applicants

ALKU is looking for dynamic, motivated individuals to join the ALKrew! Having won numerous awards for its tremendous growth, ALKU searches for professionals who are driven and motivated to take ALKU to the next level. 

ALKU seeks to understand and celebrate each person who enters through its doors. Our employees believe ALKU is a place where everyone, from any background, should be able to Have Fun Working Hard  

@LifeAtALKU as a Digital Marketing Specialist:

This Digital Marketing Specialist will build ALKU’s digital marketing strategy with an emphasis on revenue-generating initiatives. This newly created position is responsible for developing content calendars, developing paid and organic social, including but not limited to, email marketing, web, social graphics, display ads, and other marketing and sales-related content, as well as reporting on campaign results. The role is focused on supporting strategic goals related to developing a digital strategy and inbound marketing campaign management that generates revenue and increases overall brand awareness.

Qualifications:

  • 4-5 years in digital marketing
  • BS/BA
  • Analytical mindset
  • Experience with search engine optimization, lead generation, and email marketing, campaign management
  • Ability to work with colleagues at all levels to develop marketing goals and evaluate results
  • Good at problem solving and communication
  • Strong writing skills
  • Experience in Marketing automation platform

Day to Day:

  • Plans, manages, and oversees all aspects of a digital marketing campaign to effectively promote ALKU’s consulting services.
  • Create key Ideal Candidate/Client Profiles and map to always on automated journeys
  • Build and implement Marketing Automation strategy for the overall company – own marketing tech stack from vendor selection to performance -
  • Responsible for other key digital strategies including paid and organic social, display and inbound marketing, email marketing and SEO
  • Ongoing data analysis and creation of outcomes and key insights
  • Responsible for the company’s web and mobile strategies
  • Campaign creation and management to ensure higher than average click through rates
  • Testing, iteration, and analysis
  • Maintaining a growth pattern of all digital platforms via scorecard

ALKrew Benefits: 

  • Weekly pay 
  • Competitive 401K match 
  • Health benefits 
  • PTO package (plus birthday day and volunteer time off) 
  • Student loan reimbursement  
  • Employee resource groups 

 National Awards: 

  • Great Place to Work 100 Best Small or Medium Workplaces  
  • Staffing Industry Analysts (SIA) Best Staffing Firms to Work For  
  • Inc. 5000 Fastest Growing Private Companies  
  • Boston Healthiest Employers  
  • Fortune Best Place to Work for Millennials 

Want some tips on how to get an interview at Alku?

What is Alku looking for?
If this role looks interesting to you, a great first step is to understand what excites you about the team, product or mission. Take your time thinking about this and then tell the team! Get in touch and communicate that passion.
What are interviews for Digital Marketing Specialist like?
Interview processes vary by company, role and team. The best plan is to see what others have experienced and then plan accordingly.
How to land an interview at Digital Marketing Specialist?
A great first step is organizing your path to an offer. Check out Kiter for tools to get started!