We’re looking for a passionate brand strategist to manage and drive Asana’s brand insights, identity, and measurement. You’ll play a critical role on our newly formed Brand Marketing team — charged with making Asana the most thought of, recognized, and talked about brand in the industry — by ensuring we’re authentic, consistent, and data-driven. This is a career-building opportunity to be at the forefront of defining & refining a category-leading brand at a high-growth company with an ambitious mission.
Based in San Francisco, you’ll report to the Head of Brand Strategy and work alongside a creative team of storytellers across Brand Advertising & Experiential, Employer Brand, Customer Marketing, and Social Media. You’ll collaborate closely with our in-house research team and be a key partner to our in-house creative team to capture and analyze insights, design and implement recommendations and guidelines, and measure and report on our overall brand health to our global Marketing team and the business.
You’re someone who knows that brand strategy is both an art and a science. You enjoy crafting the pillars and words of an actionable brand platform that guides how we show up in the world. And you also understand the importance of gathering and analyzing insights to inform our brand advertising and creative decisions.
Asana helps teams orchestrate their work, from small projects to strategic initiatives. Millions of teams around the world rely on Asana to achieve their most important goals, faster. Asana has been named a Top 10 Best Workplace for 5 years in a row, is Fortune's #1 Best Workplace in the Bay Area, and one of Glassdoor’s and Inc.’s Best Places to Work. After spending more than a year physically distanced, Team Asana is safely and mindfully returning to in-person collaboration, incorporating flexibility that adds hybrid elements to our office-centric culture. With 11+ offices all over the world, we are always looking for individuals who care about building technology that drives positive change in the world and a culture where everyone feels that they belong.
We believe in supporting people to do their best work and thrive, and building a diverse, equitable, and inclusive company is core to our mission. Our goal is to ensure that Asana upholds an inclusive environment where all people feel that they are equally respected and valued, whether they are applying for an open position or working at the company. We welcome applicants of any educational background, gender identity and expression, sexual orientation, religion, ethnicity, age, citizenship, socioeconomic status, disability, and veteran status.