Director, Brand & Marketing Programs

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What Robinhood is looking for in applicants

Join a leading fintech company that’s democratizing finance for all.

Robinhood was founded on a simple idea: that our financial markets should be accessible to all. With customers at the heart of our decisions, Robinhood is lowering barriers and providing greater access to financial information. Together, we are building products and services that help create a financial system everyone can participate in.

Just as we focus on our customers, we also strive to create an inclusive environment where our employees can thrive and do impactful work. We are proud of the competitive products and company culture we’ve built and have been recognized as:

  • Forbes Fintech 50 2021
  • Glassdoor Best Places to Work 2021 
  • Inc. Best-Led Companies 2021
  • TIME 100 Most Influential Company 2021

We’re growing and looking for...

We continue to hire Robinhoodies at a rapid pace to drive this journey, and with that growth comes necessary change. We’re seeking culture builders and curious thinkers looking to co-author the next chapters of our story. We’re in build mode, majorly expanding our team while also growing up as a company. Joining now means helping shape our structures and systems, then taking part as we launch into our ambitious future.

Check out life at Robinhood on The Muse!

About the team:

Robinhood is looking for an experienced leader to structure, build, and lead a Brand & Marketing Programs team that will define and land the go-to-market strategy for user campaigns. This person will work closely with leaders across Robinhood’s Brand, Marketing, Creative, and Partnerships teams to provide direction on GTM strategy, to identify and drive growth of business metrics, to deliver executional rigor, and to maintain operational visibility across teams. This role will report to the Head of Product Strategy and have visibility into the company's product and marketing goals.

The ideal candidate has a proven track record for building and leading teams that deliver strategic and scalable solutions with measurable business value. You will become a trusted, strategic partner to your stakeholders and will articulate and execute on a vision for Robinhood’s Brand and Marketing Programs. You are excited by problem-solving within the programming and operations space, including creating and refining strategies and processes that optimize the work of our Brand and Marketing teams. You are knowledgeable about tools and vendors that will accelerate efficiency and help our teams scale effectively and sustainably. You care deeply about people and are excited about investing in their growth and career development.

What you’ll do day-to-day:

  • Work with cross-functional leads and partners to help define and drive the overall roadmap for campaigns and directly manage Robinhood's largest user campaigns (1-2 per year)
  • Oversee a team of 5-7 Program Managers to run campaign coordination across Brand Marketing, Product Marketing, Community & Social, and Partnerships teams, ensuring on-time and on-brand execution
  • Have a strong bias for action, keep momentum on key projects, and enable Marketing leadership to stay abreast of critical decisions and timelines
  • Be data-driven in identifying areas of impact and driving business metrics for GTM campaigns
  • Drive operational improvements to reduce cost and increase overall impact for programs and campaigns
  • Establish and manage marketing planning processes, budgeting (in partnership with finance), reporting, and communications cadences
  • Onboard, manage, and cultivate relationships with external vendors and agencies

About you:

  • 10+ years direct experience in program management and/or operations, including 5+ years within a marketing organization
  • 3+ years experience with developing and nurturing a team of senior program managers, growing team efficiency, and guiding an operations team
  • Experience laying the foundation for and scaling an operations practice, growing team efficiency, and guiding a program management team
  • Excellent interpersonal, collaboration, and communication skills
  • Effectiveness in championing, growing, and upskilling a team of managers and ICs
  • Relentlessly resourceful and able to drive projects autonomously with limited oversight
  • Able to think big, understand complex problems, and thrive in a fast-paced, dynamic startup environment

Bonus points:

  • Experience using Airtable and/or Coda
  • Marketing experience preferred
  • Strong understanding of middle- and back-office brokerage operations and compliance functions
  • Experience working at a fast-paced financial services company

We’re looking for more growth-minded and collaborative people to be a part of our journey in democratizing finance for all. If you’re ready to give 100% in helping us achieve our mission—we’d love to have you apply even if you feel unsure about whether you meet every single requirement in this posting. At Robinhood, we're looking for people invigorated by our mission, values, and drive to change the world, not just those who simply check off all the boxes.

Robinhood promotes diversity and provides equal opportunity for all applicants and employees. We are dedicated to building a company that represents a variety of backgrounds, perspectives, and skills. We believe that the more inclusive we are, the better our work (and work environment) will be for everyone. Additionally, Robinhood provides reasonable accommodations for candidates on request and respects applicants' privacy rights. To review Robinhood's Privacy Policy please visit

Robinhood's benefits include generous time off, 401(k) participation with employer match, comprehensive health coverage, a health savings account (HSA), wellness benefits, backup childcare and education stipends (all benefits are subject to applicable taxes and based on eligibility).

Want some tips on how to get an interview at Robinhood?

What is Robinhood looking for?
If this role looks interesting to you, a great first step is to understand what excites you about the team, product or mission. Take your time thinking about this and then tell the team! Get in touch and communicate that passion.
What are interviews for Director like?
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How to land an interview at Director?
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